2025 Outdoor Participation Trends Report . The Outdoor Industry in 2023 Opportunities, Challenges, and How After For the first time ever, more than half of American women are participating in outdoor recreation: The female participation rate reached 51.9% in 2023, up from 50% in 2022 Of those, 57.3 percent of participants were six or older
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The latest Outdoor Participation Trends Report tells us that the majority of Americans are engaging in outdoor recreation This year's Outdoor Participation Trends Report goes beyond the data — use it to stay on top of trends, allocate resources, and inform your overall marketing strategy
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